Savvy content marketers know that their audience goes through a process called the buying cycle when they’re thinking about buying anything. And the buying cycle is part of the content marketing funnel. The best way to create an effective content marketing funnel is to create targeted, effective content for each stage of the buying cycle. […]
While SEO can do a lot to get your content found, you do need to promote it if you want great results. And you should definitely promote and share your content more than once. When you post on social media, not everyone on your list of followers and friends will see what you post. You’ll […]
When you create any type of content the next thing you need to do after publishing it, is to promote it. Thankfully, today there are numerous ways to promote your content online. Facebook Ads When you publish a snippet of your newest content on Facebook, you can now boost the post to get more eyes […]
As well as repurposing your content, one other task that you should add as a regular item on your content marketing schedule is to keep updating and re-promoting your epic content. It’s really important to keep your epic content up-to-date as this is your cornerstone content that really shows off your knowledge. You don’t want […]
If you already have a lot of content, then you’ve done a lot of work that can be used more than once, just by repurposing your content. There is no reason to do all that research, work hard on an article, and then not use it again. Likewise, if you have Private Label Rights (PLR) […]
