Archive | Writing

high-quality content - image of earth connected by 3 computer mice

‘High-quality content’ tips from Google’s own style guides

Who better than Google to give you tips on writing high-quality content to please your readers and rank in the search engines? In his article on Search Engine Land, Brian Ussery checks out Google’s own internal content guidelines.  Take a look for his best takeaways on writing top quality content. And, for the more technical among […]

Continue Reading 0
Business technology collage. Article on content for platform building

How to use content to build a following

One of my favourite entrepreneurs to follow is Daniel DiPiazza. He’s full of personality, and really knowledgeable about building a business and what works. Here’s his video, ‘Why you NEED a platform to build a your career in 2017 | How to use content to build a following’: Want to follow Daniel on YouTube? Check […]

Continue Reading 0
Writing a blog. Image of keyboard keys spelling 'web' with an @ symbol

Why you shouldn’t write your blog like you’re writing a press release

Press releases are great. Don’t get me wrong, I’m not knocking them. And they do have a very clear purpose in terms of getting media attention. But if you look at the guidelines for the way they’re written, they’re not designed to talk directly to your readers. “If your release contains hype, slang, excessive exclamation […]

Continue Reading 0
Cup of blueberries and three separate berries

Shiny new blog!

Hello World! That’s how you’re supposed to start these things, isn’t it? After writing literally hundreds of blog posts for other people, I decided it was about time I started my own. I thought I’d start by telling you a little about my experience, and what I have in mind for the blog. I started […]

Continue Reading 0

Add website T&Cs. Add privacy policy